Move over Blogs, Micro Blogs are the 'new thing'. So where does that leave the bloggers? More and more it is becoming a reality - for better or worse, people just don't have time to read a 500 word blog post anymore. This trend can be partially (or almost completely) credited to the extreme popularity of social networking and microblogging.
Nielsen Online found that the average American visits 111 domains and 2,554 web pages each month. Based upon those statistics, it is very important that content publishers have visibility everywhere that people are spending time.
As a result, Rubel found a new publishing platform he believes is more efficient.
