So number one the most important thing that I realized regarding communication is that there are 3 components to effective communication Component number one nt number one is what we would call words right The second component would be tonality and the third component would be facial expressions in body language Now your words are what you say That represents 7 percent of your communication Your tonality how you say what you say represents 23 percent of your communication But your facial expressions and body language that represents 70 percent of our communication