Ford returns to Le Mans for 2024, lining its Mustang GT3 on the grid in true representation of the brand's timeless legacy. We were tasked with channelling this timelessness into an archival 2D tale, depicting an ambitious-dream-turned-iconic-reality. Using TVPaint, After Effects, Photoshop and Cinema4D, 2D Creative Lead Christine crafted a delicate, dreamlike pencil animation to tell the story in a new visual style. It's a seamless journey, told through unravelling vignettes that illustrate the voice-over.
